Our Insights

Greenprint launches a new website with a refreshed logo

At Greenprint, consistent improvement is embedded in our culture, and that feeds into how we constantly strive to enhance the way we communicate and engage with our clients, communities and stakeholders. In line with this goal — and in celebration of our firm’s 10th anniversary — we are excited to announce a complete refresh of our website and logo that reflects our growth over the last decade.

A fresh look, same core values

We chose to update our website and logo with intention. As we have grown as an organization, so has our commitment to centering community in environmental infrastructure. We wanted our digital presence to better reflect the dynamic work we do and the diverse communities we serve. 

Our logo was originally designed as a representation of our physical planet as well as an abstraction of the human form. The shapes together form a meaning greater than the sum of its parts – which aligns with the systems thinking that we embrace at Greenprint. The colors represent the facets of our work:

  • Thriving Goldenrod represents the community-centered lens that shines a light on our work
  • Urban Green represents the nature-based solutions we design and implement
  • One Water Blue represents the improvements we make to water quality and infrastructure
  • Foundation Gray represents the traditional infrastructure needed to support climate resilience

We have made minor improvements to our logo, which is now more visually balanced and features warmer tones that exude a more human, organic feel.

A before and after comparison of Greenprint's logo refreshr

What’s new with the website?

  1. An Improved Experience. We’ve streamlined the navigation to make it easier to find the information you need. Whether you are looking for insights into water and greening infrastructure, wanting to learn more about our project work, or exploring if Greenprint would be a good fit for you, the new design helps you find content quickly and intuitively.
  2. A Refreshed Look and Feel. The redesign reflects our ever-so strengthened commitment to centering community. Our colors, shapes and images evoke warmth and passion for our work with people from all communities.
  3. A Blog! We’ve launched a blog to share industry insights, case studies and the latest firm news. Our Insights is a great resource for those in the water and greening spaces to dive deeper into Greenprint’s thought leadership on community-centered infrastructure.

We want to hear from you!

Our updated website is more than a visual change — it represents our evolving journey as a company. As Greenprint continues to grow, we remain committed to advancing sustainable infrastructure for the communities we serve. We hope the new website provides a clearer window into who we are, what we do and how we can work together.

We invite you to share your thoughts with us.

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